A residency for your brand, or a pop-up open to the public. Each shaped around your campaign.
A creative direction, a location shortlist and an outline of the experience, ready to develop into a production plan.
Can lead into either format below, or stand on its own.
An invitation-only experience in Italy, with campaign production planned together.
A temporary space for people to discover, try and engage with your product.
Part of our standard proposal.
Photography and motion, with time and direction built into the plan.
Dedicated shoot time, styling and talent let us create campaign images while guests have room to enjoy the experience.
We plan images, motion and formats for your website, social channels and advertising. Scope and usage are agreed for each project.
Campaign production by Orange Lab.
Bring in complementary partners or commissioned creator posts when they support the campaign.
We identify complementary brands, develop the proposal and coordinate agreed contributions.
Support without dilutionCommissioned posts on creators’ own channels, with deliverables and usage agreed separately.
Reach through their audiencesUseful measures, agreed before the activation.
A concise report on participation, response and any resulting coverage, with observations for your next campaign.
Guest or visitor numbers and the audience mix.
Product interactions, recurring questions and signs of interest.
Press coverage and creator posts, where part of the scope.